![]() To see our last feature on adidas, click here. To watch the adidas Originals and WALES BONNER campaign film, click here.Ĭlick here for more information on adidas Originals and Wales Bonner. Stylishly sporting the newest collection to sounds of reggae, eighties dancehall, gospel and spoken word, the film is an invitation into an elegant and vibrant culture that has long embraced the functionality of iconic sportswear brands like adidas. The campaign features a number of carefully composed scenes the show the lives of young Jamaican protagonists as they play football and ride horses at celebrated Caymanas Park – Jamaica’s one and only horse racing track. Here he uses distinctive still landscapes, candid streets and grass fields to, literally, capture the essence by which the collection was first conceived. Rounding out the new project, the accompanying campaign for the collaboration was shot by director Jeano Edwards in the heart of Jamaica. Meanwhile, the Nizza sneaker is carefully crafted with co-branded details throughout and is available in three new colourways. Chosen for its rich footballing heritage, the classic Wales Bonner Samba sneaker silhouette comes in two new and striking colourways, black/prime green and white/mono yellow, recalling elements of the Jamaican national flag. Premium suede and leather details combine on the upper. The elegant topstitching is inspired by Jamaican handcraft techniques. A celebration of the past, the adidas Originals by Wales Bonner Samba Shoes reimagine the iconic sneaker using a poetic lens. Bonner also energetically explores colourful designs with the use of diverse textures such as crochet, mesh and check prints to add a unique sense of dimension to the quintessentially British staples.Īlso seen are reinventions of the Samba and Nizza sneakers, featuring new leathers and suede details. From the adidas Originals by WALES BONNER Collaboration. Clean lines on satins and silks, cinched waists and decorated hems highlight specific elements of gender fluidity throughout the collaboration with adidas. Of particular interest this season, redefining British tailoring has been a key focal point for Wales Bonner and, more specifically, the pushing gender boundaries and norms whilst doing so. All the time we are taken on this journey through the echoes of past decades, ever present are the contemporary elements to the collection that ground us in the relevancy and immediacy of the present ![]() The rich references inspired by the early 80s origination of dancehall in Jamaica are explored across the intersection between tailoring and sportswear. The apparel offering features reimagined 70s era pieces, with shorts, t-shirts, and tracksuits that have been elevated with vintage cuts, rich ribs, mesh and check prints. The new collection sees Wales Bonner infuse her own distinctive design language with familiar, iconic adidas looks. First previewed during Men’s Paris Fashion Week in September 2020, the collection builds on Bonner’s continued exploration of luxury sports wear from an Afro-Atlantic perspective. It does not store any personal data.In a continued artistic quest to explore the connection between Britain and the Caribbean, adidas Originals and WALES BONNER reunite once again for a new S/S2021 collection titled, Essence. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. The cookie is used to store the user consent for the cookies in the category "Performance". This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. The cookies is used to store the user consent for the cookies in the category "Necessary". The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Analytics". These cookies ensure basic functionalities and security features of the website, anonymously. Necessary cookies are absolutely essential for the website to function properly.
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